Start with a customer journey your service can actually use.

First visit → menu preference → member benefit → return

Join → taste → rate → invite

Goal → daily mission → milestone → next plan

Member invite → guest joins → qualifies → benefit

Visit → care tips → feedback → next booking

Interest → trial → feedback → member offer

Learn → self-assessment → appropriate service step

Question → resource → consultation → follow-up

Satisfied client → invite → qualified lead

Preference → early inventory → booking

Experience → contribute → permission → recognition

Scan → first benefit → permission → return